Miscellaneous Durable Goods Merchant Wholesalers

Businesses and organizations in the Miscellaneous Durable Goods Merchant Wholesalers industry (NAICS code 4239, part of the Wholesale Trade sector) received 52,732 PPP loans totaling $4.33B during the COVID-19 pandemic.

The average loan for this industry was $82,100 — above the national PPP average of approximately $67,000. This reflects the small business character of most participants in this industry, typically sole proprietors and micro-businesses with modest payroll obligations.

92.6% of loans in this industry were forgiven — totaling $4.22B. To qualify for forgiveness, borrowers had to demonstrate that they maintained headcount and compensation levels and used at least 60% of loan proceeds for payroll expenses.

Notable recipients in this industry include MGA ENTERTAINMENT INC of VAN NUYS, CA ($7,358,865); THE BOELTER COMPANIES, INC. of WAUKESHA, WI ($6,761,505); and COHEN HOLDINGS, INC of MIDDLETOWN, OH ($6,679,825).

The loan amount distribution for this industry shows a more even spread across loan sizes, suggesting a mix of small and mid-sized businesses. Because borrower names are withheld for loans under $150,000, a substantial portion of recipients in this industry may not appear by name in this dataset.

As part of the broader Wholesale Trade sector — selling goods to retailers, industrial, commercial, institutional, or professional business users. — businesses in NAICS 4239 were particularly reliant on PPP assistance to bridge the gap between declining revenues and fixed overhead obligations during the shutdown period.